Today, Google made the announcement that users in the United States would soon be able to make use of continuous scrolling on the desktop version of Search. People who use the English version of Google’s search engine will soon be able to see additional search results just by scrolling down the Google Search webpage. This change will take effect in the near future.
When users searched for results in the past, they were required to go to the next page to see more results. However, with the introduction of continuous scrolling, users now only need to scroll down to the bottom of the page for fresh results to show automatically. The results of a search will continue to be produced for up to six pages. Others are not going to be happy with this new adjustment, despite the fact that it will be helpful and practical for some people.
Starting today, we’re bringing continuous scrolling to desktop in English in the U.S. so you can continue to see more search results easily. When you reach the bottom of a search results page, you'll now be able to see up to six pages of results. pic.twitter.com/xIuVP24FFm
— Google (@Google) December 5, 2022
This function has been implemented on a variety of other websites and applications for some time now, providing users with easier access to additional information. A little more than a year ago in the United States, Google became the first company to deploy continuous scrolling for its mobile search results. It is a feature that is quite common, so it was only a matter of time until Google used it in its own Search for desktop in to enhance the interface and, while simultaneously time, maintain users more immersed in what they are doing.
Naturally, this is also an excellent opportunity to inject additional adverts, which means that Google can make a little bit more money off of your searches. But on the whole, it ought to be useful for the majority of users, as it will enable them to take in more information at a glance and reduce the amount of time they spend tapping the next page buttons. Simply conducting a search on Google and scrolling down to the bottom of the page will allow you to test out the brand-new continuous scrolling function. This can be done if you are interested. If it is implemented, then the results ought presumably to load themselves automatically.
